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  1. 3 Keys to Customer Satisfaction: Speed, Efficiency, Knowledge

    Customers want fast service or support from knowledgeable people where, when and how they prefer to receive it, based on results of a study the CMO Council published Tuesday. Together with SAP...
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    Trump's Plan to Make Government IT Great

    The American Technology Council, which President Donald Trump established this spring by executive order, has four years to rebuild the federal government's information technology structure. A...
  3. Facebook Launches 'Discover Growth' Global B2B Ad Campaign

    Facebook on Wednesday launched "Discover Growth," a global ad campaign targeting B2B marketers. The 30-day U.S. ad campaign, which will target direct-response marketers as well as traditional brands,...
  4. Major Tech Firms Pressure FCC to Stay the Net Neutrality Course

    The Internet Association, which represents 40 leading technology companies -- including Facebook, Google, Amazon and others -- on Monday filed comments with the FCC, urging it to maintain Net...
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    A New Service Model

    People concerned about automation killing jobs might look at Helpshift's strategy and similar automation approaches. By enabling businesses to build help or support into mobile apps, these new models...
  6. Free AI Chatbot Goes to Bat for Beleaguered Consumers

    DoNotPay, an AI-based chatbot app created to help fight parking tickets in the UK, now addresses roughly 1,000 consumer concerns and is available throughout the U.S. as well as across the pond. The...
  7. Vendor Exposes Millions of Verizon Customers on Amazon Cloud

    Verizon, the largest wireless carrier in the U.S., has confirmed that data belonging to about six million of its wireless customers was exposed after the information mistakenly was allowed to remain...
  8. With Echo Dot at Bat, Amazon Scores Prime Day Home Run

    Amazon has hailed its third-annual Prime Day promotion as its single biggest global shopping event ever. Held earlier this week, it garnered an estimated $1 billion in sales, surpassing year-ago...
  9. Consumers Are Ready to Embrace 'Futuristic' Payment Tech

    As many as 80 percent of U.S. residents support frictionless payment methods and technologies, suggests a survey of 1,000 consumers Viewpost published this week. Among its other findings: Nearly 51...
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    Amazon's Echo Show: The Future Is Here

    Amazon recently launched its Echo Show, which brings a visual screen to its smart speaker device. I wonder whether we're ready to start living in what seems like a futuristic Star Trek world. The...
  11. Nanorep CTO Amit Ben: Chatbots Should Be Useful, Not Human

    "When you provide service, it can be either completely general, or contextual -- which means it's different for different demographics," said Nanorep CTO Amit Ben. "Personalized service means that...
  12. The 3 Crucial Stages of an Effective Content Marketing Strategy

    There are three key stages of implementing a content-based lead generation strategy -- content development, targeting and prospect nurturing -- that marketers should take into account. However, they...
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    Microsoft Strengthens Partner Bonds

    Microsoft has announced several new offerings aimed at strengthening its position in the cloud marketplace, including Microsoft 365 Enterprise and 365 Business, at its Inspire partner conference in...
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    Petya's Ransomware Cloaking Device

    Recent ransomware threats have escalated into a global crisis, and cybersecurity experts and government authorities have redoubled their investigative efforts. Of grave concern is the possibility...
  15. Thread: Trailhead Matrix

    by jss
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    Trailhead Matrix

    Salesforce had a strong showing at its TrailheaDX developer conference, roughly quadrupling last year's attendance and flooding its developers with new technology. Over the last few years, the...
  16. Growth for Customer Loyalty Programs Slowing: Census

    Membership in loyalty programs grew at 15 percent this year to total 3.8 billion, according to the recently published 2017 Colloquy Loyalty Census Report. The growth rate recorded in the 2015 loyalty...
  17. Amazon Pushes Alexa, Highlights Small Sellers in Prime Day Deals

    Amazon is ready to disrupt the retail landscape for the third consecutive year, as it launches its July 11 Prime Day sale. The company will offer thousands of discounted items and special promotions...
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    Is SaaS Slipping Into the Legacy App Abyss?

    Everywhere you look, organizations are shifting their software acquisition preferences and policies away from traditional, on-premises legacy applications to a new generation of on-demand SaaS...
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    Consumers Will Pay to Be Pleased: Survey

    Eighty percent of participants in a recent Capgemini survey said they would pay more for a better customer experience, and 9 percent were willing to pay up to 50 percent more. Researchers polled...
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    Amazon Starts the Clock on Prime Day Hoopla

    Amazon has set its third annual Prime Day promotion for July 11, promising its biggest-ever promotion with 30 hours of deals starting at 6:00 p.m. PT on July 10. The company has expanded the event to...
  21. VA Gives Thumbs Up to Commercial IT Software

    A Veterans Affairs decision to pursue a new direction in processing health records has created a highly visible endorsement of the use of COTS information technology by federal agencies. President...
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    Naming the Ephemeral

    So much is happening as we approach the end of Q2 -- our industry's busiest quarter, at least by some measures. I'm flying around seeing things but not always able to comment from a middle seat on a...
  23. Will Record Fine Cramp Google's Style in Europe?

    The European Commission has walloped Google unit with a record $2.7 billion for giving its own shopping comparison site preference above smaller competitors, and thus abusing its dominant position as...
  24. 4 Marketing Strategies That Can Boost B2B Sales: Study

    Four business marketing strategies can boost business-to-business sales conversion rates by up to 25 percentage points, based on results of a survey Altman Vilandrie released this week. However, only...
  25. Petya Ransomware Sinks Global Businesses Into Chaos

    A new ransomware exploit dubbed "Petya" struck major companies and infrastructure sites this week, following last month's WannaCry ransomware attack, which struck more than 300,000 computers...
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